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Meet the Team

Sara Grace's Picture

Sara Grace

Sara Grace was a founder of myGreenlight. She currently spends time working as an editor, author and content marketing specialist at She started her career in Austin, Texas, working as a writer and editor at, a global intelligence firm. Her next gig took her to Los Angeles to work as assistant editor at Reason magazine, where she enjoyed being part of the early “Blogosphere” and the explosion of online media and community. Ultimately, after a foray into film development, her combined interest in film and online influence-peddling led her to Menemsha Films, a foreign film distribution company, where she managed online marketing and community development. She signed on in 2008 to develop Keith Ferrazzi’s online author platform, including and, today, myGreenlight – which she sees as part of an exciting trend in new platform development as traditional publishing expands beyond the book.

Sara’s degree is from UT Austin’s Plan II Honors College. She is originally from Washington, D.C., and is most passionate about great relationships, great writing, and great movies. You can find her on LinkedIn at and @saragracer on twitter.

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William Petruski

Will Petruski is the Vice President of Sales for myGreenlight, overseeing all B2B and channel activities for the organization. He began his career at the New York Institute of Finance managing the day-to-day business of NYIF’s International Division which attracted students to from 120 different countries to learn from well-known Wall St. practitioners. From there he joined The Economist running sales for the EIU’s Thought Leadership Services Division before leaving New York City in 1998 to join a high-profile, Chicago-based start-up called The company was notable for having been cofounded by three Nobel Prize winners and several internationally recognized business leaders. While there, he was promoted to VP of Corporate Sales and later assumed an executive sales position with The Thomson Corporation. Immediately prior to joining the executive team at myGreenlight, Will spent 5-years in a leadership role managing a global portfolio of strategic accounts for the SkillSoft Corporation.

Although currently working in Chicago, Will has also spent extended periods of time living in New York City, London, Dallas and Missoula, Montana. Will is a graduate of West Virginia University, where he swears he never set fire to a single couch.

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Craig Leinoff

Craig handles technical concerns for myGreenlight and Ferrazzi Greenlight. He is originally from the city of Glens Falls in upstate New York. In 2006, he graduated from Rensselaer Polytechnic Institute. He worked as the Director of Technology for Jewcy Magazine and as the lead developer for the New York State Senate helping to launch, the first transparent online initiative by any state legislature. When he's not directing technology, he enjoys playing the piano (there's only one piano. and he plays it.) and guitar.

Ariana Good's Picture

Ariana Good

Ariana Good is the associate community director at myGreenlight. She serves as managing editor for the myGreenlight blog, helps produce the Social Capitalist interview series, and serves as the chief Webex-ista for coaching webinars. She is thrilled to be on the frontlines helping members be successful in their myGreenlight program.

In 2008, she graduated from Barnard College, Columbia University with a B.A. in Psychology. She is a recently married New Yorker that loves to travel, sit in the sun, and eat brunch.

Kibibi Springs's Picture

Kibibi Springs

Passionate about helping people “move into positive action”, Kibibi brings 15 years of corporate and marketing communications experience to the myGreenlight team. Prior to joining Ferrazzi Greenlight in 2010, Kibibi held senior management roles in the consumer product and non-profit industries where she directed internal and external brand, culture and communication strategies for organizations such as Edelman Public Relations, The Milken Family Foundation, Procter & Gamble Beauty and The Virgin Entertainment Group. Post P&G and pre-Virgin, Kibibi designed a mobile wellness start-up that delivered spa and personal development services to corporate employees in the Greater Los Angeles area. In the last year at FG, Kibibi has held roles as the Program Director for Big Task Weekend and worked with Keith Ferrazzi in his High Impact Teams division, coaching client teams through culture change initiatives.

A California native, Kibibi was born and raised in San Jose; completed her B.A. in Communication Studies at the University of California at Santa Barbara and her M.A. in Industrial/Organizational & Consumer Psychology from The Chicago School of Professional Psychology.

Service oriented, Kibibi is a member of the Alumni Board for U.C.S.B.’s Department of Communication assisting the faculty in developing relationships with Alumni and coaching students on their post-graduate professional development. She also serves as an Advisory Board Member for youTHink, a youth development program under the Zimmerman Museum that provides adolescents with leadership and life skills training.

Always open to meeting new people, feel free to connect with her on LinkedIn at or Twitter: @KibibiSprings.

Ritu Walia's Picture

Ritu Walia

Ritu Walia is the Member Coordinator at myGreenlight. She grew up in the suburbs of New Jersey (not at all near the shore). In December 2010, she graduated from New York University, with a B.A. in Politics and Economics. This is her first full time job and she really enjoys working at myGreenlight and Ferrazzi Greenlight. She produces all of our screencasts and helps both our Director of Customer Experience and our Director of Digital Operations ensure that everything on the site is running smoothly. She is excited to try her hand in other areas soon, including writing.

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